Max Media Greece wins the pitch for “Chios Gardens” media campaign

Max Media announced the start of cooperation with the company “Chios Gardens S.A.”, a challenger brand in natural juices and fruit drinks categories.

Max Media Greece undertook Chios Gardens’ media campaign and implemented the specialized Max Media tool, TV scanner, ensuring psychographic targeting on TV spots buying strategy.

“We are especially happy about our new collaboration with the fast growing company “Chios Gardens”. We are eager to contribute through our response optimization methodology in the growth of the brand in the Greek Market” said Mr. Harris Laoudis, Managing Partner of Max Media Greece.

Yannis Trantalis, CCO of Chios Gardens S.A., pointed out that “we are very happy about the new collaboration with Max Media Greece, whose team won us over from the first moment.
We are sure that this marks a new period of holistic support for our Brand in Greece by strengthening it in the long term.”